BEHIND THE BRAND
Allorae was brought to life in Melbourne, 2021 by Imogen Kent, ultimately with a vision to create pieces that could be worn from day to night and through the seasons, that make you feel your best.
Drawing major inspiration from the 90's, our current collection features iconic mock neck silhouettes and halter necklines, blending versatility with timeless designs.
All of our current garments are carefully thought out and designed in Melbourne, released in exclusive quantities and packed with love in compostable mailers to reduce excess waste.